Focus Session: Korean Language

Monday, June 14
2:00 p.m. – 3:00 p.m.

New 7 Ups™ - Branding You as a "Myung-poom (Premium Brand) Coach" for X-Generation and Boomers


Eun-young Kim, Ph.D.


Position yourself as a “Myung-poom (premium brand) coach” for the best life. Over the years, the Korean insurance industry’s focus has changed from saving to security to investment. While those are important, experts predict that the next wave will be SERVICE. The winners will be agents (life architects or planners) who can provide clients with comprehensive life planning in addition to financial services.

Korean X-ers and boomers are ready for coaches who can anticipate their changing needs and inspire them with the secrets for a good life, balancing the short- and long-term. Based on her New 7 Ups™ paradigm, Dr. Kim will present authentic branding strategies and effective coaching skills to build your reputation as a premium brand coach.

Appeal: Korean Language
Level: General
Interpreted: None